Do Not Track is a personalized documentary series about privacy and the web economy. If you share data with us, we’ll show you what the web knows about you.

This documentary series will explore how information about you is collected and used. Every two weeks, we will release a personalized episode that explores a different aspect of how the modern web is increasingly a space where our movements, our speech and our identities are recorded and tracked.

We want to explore what this means to you, your family and your friends. From our mobile phones to social networks, personalized advertising to big data, each episode will have a different focus, a different voice and a different look.  

What do they have in common? While you watch, they will use the methods and tools trackers use to track you. We want you to not only understand but experience what tracking means.

We want to help you understand the exchange of value when you volunteer information online.  We want you to know when it’s happening without your permission. We want you to be in control, and we want to pique your curiosity.  

During each episode of Do Not Track, you’ll be asked to volunteer some data about yourself. The more data you give, the more personalized your episode will be, and the more we’ll be able to include you in an ongoing conversation. Between episodes, we’ll share research and other media related to online privacy. If you share your email address, we’ll deliver this to your inbox.


Short Synopsis

Do Not Track is a personalized documentary series about privacy and the web economy. If you share data with us, we’ll show you what the web knows about you.

  Short Synopsis

Who are we?

We are public media broadcasters, journalists, developers, graphic designers and independent media makers from different parts of the world: Upian (a Paris-based production company), the National Film Board of Canada, Arte (a French and German public broadcaster), Bayerischer Rundfunk (German public broadcaster within the ARD), CBC/Radio-Canada (Canada’s national public broadcaster). See all partners.

We promise to never use your data for any purpose other than providing more context for each episode. You can see or delete this data at any time and find out more in our privacy policy.


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Brett Gaylor

Brett Gaylor has been making the web for 20 years. Brett directed the award-wining documentary Rip! A Remix Manifesto, created Open Source Cinema.org, helped found homelessnation.org, and before making Do Not Track, led the Mozilla Foundation’s Webmaker initiative to help turn consumers into creators.

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Vincent Glad

Vincent Glad is an independent journalist newly based in Berlin. Specialized in Internet issues, he writes for Liberation.fr and Slate.fr, and has a monthly column for GQ. Former columnist for Le Grand Journal, he struggles with his 100,000 Twitter followers’ lack of humour.

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Zineb Dryef

After studying philosophy and journalism, Zineb Dryef co-launched Rue89 in 2007, where she reported on social and political issues until 2014. Now an independent journalist, Dryef contributed to 24h Jerusalem, an Arte‑BR-Upian co-production. She works regularly for magazines (Stylist, M le magazine du Monde) and radio (France Culture).

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Richard Gutjahr

A graduate of the school of journalism in Munich, Germany, Richard Gutjahr acquired his first practical experience with the Bavarian broadcasting service (BR), Süddeutsche Zeitung and CNN (Washington bureau). Today Gutjahr works as a freelance journalist for German public radio and television (ARD), where he hosts WDR aktuell, a day-time news magazine and the late-evening edition of BR-Rundschau. Richard Gutjahr has received several awards for his outstanding work as an online journalist. Among his projects, he created LobbyPlag, an open data platform intended to uncover lobbying influences in the legislative process.

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Sandra Rodriguez

A director and producer of independent documentaries garnering international attention (including We Were There), Sandra Rodriguez also holds a Ph.D. in media technologies. Her research focusses on the development of new media and their impact on social involvement and social change. A lecturer and teacher, she has published a book and many articles on social mobilization in the era of digital technologies.

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Virginie Raisson

Virginie Raisson is a researcher in prospective geopolitics and the head of LEPAC, an independent private laboratory in geopolitical and prospective applied research. A graduate in history, international relations and geopolitics, the author of many articles, publications and editions of Dessous des Cartes, and the co‑author of the Atlas du Dessous des Cartes, Raisson published the first ever prospective atlas in 2010, entitled 2033, Atlas des Futurs du Monde (Robert Laffont).

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Born of a collaborative mix of emerging visual and performing arts, Akufen is a Montréal-based creative studio specialized in interactive design and web production. Recognized in Québec and around the world, Akufen focusses on the design of projects with intense content, like the interactive documentary The Hole Story (ONF), Les Enfants de la Bolduc (Lusio Films), the interactive fiction Émilie (Radio-Canada) and A Journal of Insomnia (ONF).





Founded in 1998, Upian is an interactive production company that produced Prison Valley (prisonvalley.arte.tv), Alma, une enfant de la violence (alma.arte.tv) with ARTE, and Génération Quoi? (generation-quoi.france2.fr/) with France Télévisions. Upian is also a digital creation studio working with French media (Rue89, L’Equipe, the AFP, Radio France, etc.)

Since its beginnings in 2009, the National Film Board’s (NFB) Interactive Studio in Montreal devotes its energies to new forms of storytelling. The studio has already published over 40 pieces.Webdocumentaries, installations, interactive stories, and other oeuvres d'auteur from the NFB interactive studio have garnered over 80 prizes and distinctions in Canada and around the world.

ARTE is a public French-German channel that, since the early 90s, has supported European culture. Programs mix traditional and original content. Since 2008, ARTE digital development has produced over 30 interactive documentaries, news stories and fictive works.

Bayerischer Rundfunk (BR) is Bavaria’s public broadcasting service and has around eight million viewers and listeners tuning in every day across Germany. With ten radio and two television stations, two internationally renowned symphony orchestras, a celebrated chorus and approximately five thousand professionals, BR is one of Europe’s most respected broadcasting institutions. BR makes a significant contribution to the ARD network, which consists of nine regional public broadcasters and the external service Deutsche Welle.

BR has acquired a first-rate international reputation for outstanding feature films and high‑quality documentaries. BR productions and co-productions have received over 100 awards at national and international festivals over the years, among them even the coveted Oscar® (2001; Quiero ser, 2007; The Lives of Others, 2013; Amour, 2015; Citizenfour).


Serving the Quebec public since 1936, Radio-Canada is constantly evolving to stay on the cutting edge of the media and offer diverse, captivating and relevant content that Francophones identify with an ever-greater number of platforms.

Tuned into the 21st century, Radio-Canada is at the centre of the digital world. With its continually updated news, multimedia content and unique reporting, ICI Radio-Canada.ca offers listeners an unequaled wealth of French-language content, making it one of the most-visited Francophone media sites in Canada. With web, mobile, connected TV and game consoles, ICI Tou.tv is one of the largest pay-per-view French-language entertainment channels in Canada. Just as creative as the content itself, these platforms broadcast original and daring content in collaboration with media partners.

AJ+ is the digital-only video news network and community from the Al Jazeera innovation department. Headquartered in San Francisco, California, AJ+'s endeavor is to reimagine the news for a mobile-centric generation by meeting its audience in every digital space, and creating custom content for online social communities including Facebook, Twitter, YouTube, Instagram, and the AJ+ mobile app. AJ+ highlights human struggles and achievements, empowers impassioned voices, and challenges the status quo in a brazen way that delivers a refreshing perspective on global current events.

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TFI New Media Fund and the Ford Foundation



Showrunner & director
Brett Gaylor

Episode 1: Brett Gaylor
Episode 2: Vincent Glad
Episode 3: Richard Gutjahr
Episode 4: Zineb Dryef
Episode 5: Sandra Rodriguez & Akufen
Episode 6: Brett Gaylor
Episode 7: Virginie Raisson

Original music
Jason Staczeck


Margaux Missika
Alexandre Brachet
Gregory Trowbridge

Artistic Direction
Sébastien Brothier

Technical Direction & Web Development
Nicolas Menet
Maxime Quintard

Web Development
Romain Avalle

Jérôme Gonçalvès

Editorial Consultant
Eric Drier

Production Managers
Auriane Meilhon
Natacha Avram
With help from Caroline Astaes and Samuel Lepoil

Masters Of Conversation
Germany: Sandra Marsch
Quebec: Cécile Gladel

English and French:
Valérie Bélanger
Leah Kosatsky
Anne Marie Babkine

Arnaud Vogt
Angela Sanmann



Marie-Laure Lesage
Gilles Freissinier
Marianne Lévy-Leblond
Alexander Knetig
Jérôme Vernet
Emilie Bessard
Alexandre Mouillé
Rima Matta
Pauline Boyer


Louis-Richard Tremblay

Executive Producer
Hugues Sweeney

Head of Production
Marie-Pier Gauthier

Editorial Manager
Valérie Darveau

Head of Technologies
Martin Viau

Production Coordinators
Caroline Fournier
Dominique Brunet

Clerk, Interactive Productions
Angel Carpio

Marie-Andrée Bonneau

Marketing Manager
Jenny Thibault

Press Relations
Melissa Than
Marie-Claude Lamoureux


Commissioning Editors
Thomas Sessner
Christian Daubner
Rebecca Smit

Editorial and Project Management
Christiane Miethge
Sandra Marsch

Lydia Leipert

Wolfie Christl

AKUFEN (Episode 5)

Stéphanie Emond

Co Creative Director
Bruno Choinière

Co Creative Directorn
Guillaume Braun

Art director
Catherine Marois

Valentin Peslerbe

Director, interactive production
Christian Lebel

Web Developper
Romain Prache

With assistance from


Director of ICI.Tou.tv and new writing
Jérôme Hellio

Senior chief of digital products ICI.Tou.tv
Sophie Côté

Head of new content
Sophie Bégin

Project manager, new content
Mélissa Dinel

Community Management
Nadine Mathurin


Documentary film unit director
Irène Challand

Documentary film unit program head
Patrick Suhner

Web content copywriter
Franck Sarfati

With help from
Eye Steel Films

With participation by the
Centre national de la cinématographie et de l’image animée.

Supported by the
TFI New Media Fund and the Ford Foundation

Press Relations

Melissa Than
Mobile 647-248-9854